What is a Serving of Fruits and Vegetables?

Making It Simple: The Half-Your-Plate Concept
What does a serving of broccoli look like? How many baby carrots are in a cup? Even the most well-versed nutrition professionals don’t have all these measurements memorized! So let’s make it easier: fill half your plate with fruits and vegetables at each meal or eating occasion.
Making fruits and vegetables the focal point of every meal will help you meet your recommended amount each day—and you won’t have to do all the math!
So … Keep It Simple: Fill half your plate with colorful fruits and vegetables at every meal!
Measuring by Cups
The number of cups of fruits and vegetables your family needs daily depends on caloric needs, which are determined by age, gender and activity level. Given the abundant variety and multiple product forms from which to choose, eating the recommended amount is easier than you think. Every step taken toward eating more fruits and vegetables helps your family be at their best!
Find out how much you and your family members need:

How Much is a Cup
Physical Activity
Dietary Guidelines for Americans
Healthy Resources


